The competitive strategy helps us to answer the question “How?”, such as “how are we going to achieve our goals?” or “how are we going to compete?” It is important to structure our organization to know what type of competitive strategy will be implemented.
Preferred Care at Wall follows the differentiation focus strategy because Preferred Care at Wall focuses on a specific market segment to attract, which would be a group of people who need health assistance about injuries, traumas, or fractures, such as pulmonary care, cardiac recovery, orthopedic rehab, nursing care, and so forth. They offer high-quality services at a high price, so not everyone can afford them. However, they offer insurance coverage, but not all people have health insurance.
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